NorCom Introduces DaSense at the AutoMobili-D in Detroit

NorCom Information Technology GmbH & Co. KGaA is represented as a partner of P3 Group GmbH at the American AutoMobili-D trade fair, which takes place from 14.01-16.01.19 in Detroit. NorCom will present the big data analysis tool DaSense on the joint stand in the "Autonomous Driving" area of ​​the fair.


NorCom's DaSense technology analyzes and manages complex, heterogeneous, semi-structured and highly proprietary data, specializing in the challenges of the automotive industry. The software is primarily used in the area of ​​research and development. DaSense's scope of application covers the entire range of automakers' current and future products: processing, management and analysis of data can be performed on classic cars, electric cars and autonomous vehicles through DaSense.



"Currently, we are only represented in the German market with DaSense. In order to market the DaSense technology worldwide, we rely on cooperation with various partners. The P3 Group's invitation to the AutoMobili-D is a great opportunity for us to introduce DaSense to a diverse, international audience," explains Dr. Tobias Abthoff, Managing Director at NorCom. "The fair is a platform for the innovation drivers of the industry - the success of a car will more and more be decided by the software. We are looking forward to the international feedback on our product DaSense and want to take important impulses for its further development."



Among other things, NorCom wants to present to the international public the possibility of decentralized, location-independent work that DaSense offers. This outstanding feature is under the motto "Move the algorithm, not the data!". Where up to now hard drives with huge amounts of data had to be physically sent from place to place, DaSense enables uncomplicated work with data distributed worldwide - regardless of location and without any loss of time. DaSense sends the queries to the data. The results found are returned to the user. There are no limits to data size and format, location and number of users. It is irrelevant whether the data is stored on fixed servers or in the cloud.


The contact between NorCom and the P3 Group came about as part of joint projects. The P3 Group is an independent management consultancy based in Aachen. For the companies of the group work about 3,000 coworkers, which achieve a conversion of approximately 340 million euro. Customers mainly include companies in the automotive, energy, aviation, public sector and telecommunications sectors.